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Yes, Magnolia Market.

Joanna was my client, and an extremely wonderful one at that.

Magnolia Market is all about the home. Owned by Chip and Joanna Gaines from HGTV’s Fixer Upper, Magnolia is a small town business deep in the heart of Waco, Texas inspiring folks from all walks of life to take ownership of their spaces & create value where they’re planted. In 2015 Magnolia reached out to VMLY&R asking for a fully redesign Shopify eCommerce and digital brand experience. So we delivered in under three months.

 
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Credits.


Group Creative Directors: Michael Eppelheimer, Eric Looney
Art Directors: Kenzie Tubbs, Katie Ess, Courtney Shelton
Experience Design: Bradley Beach
Development: VMLY&R Development