AIGA Kansas City A8 Juror's Choice Award "The Leftovers, etc. campaign was so thought-through and well executed that I wondered if it was entered into the student category when it was really professionally done. There’s no way I could have conceived this project when I was a student.” John Bielenberg
Leftovers, etc., a non-profit organization created to ensure children receive tools and materials needed for creative learning. Providing surplus resources supplied by business, industry and the local communities committed to the development and advancement of education in the Arts.
The Leftovers, etc. rebranding began with identifying the problem with the original brand and forming a design brief. The deliverables included logo development, business system, website, smart phone interface, marketing collateral, a brand book and brand toolkit.